Most people shop across multiple channels before making a purchase. So, you’ll need several touchpoints to close a sale. To stay ahead of the competition, you must communicate with your target audience online through messaging platforms, social media, and chatbots.
With an effective omnichannel eCommerce strategy, you can do all that and more. You can enhance your brand’s customer experience by personalizing offerings across several channels and ensuring in-store and online assistance.
As a result, your clients become more satisfied with your brand. Your business can grow its market reach, leverage word-of-mouth marketing, improve customer retention, and raise revenue. But, how exactly can you fortify your omnichannel eCommerce strategy? Continue reading to find out!
7 Ways to Strengthen Your Omnichannel Ecommerce Strategy
A solid omnichannel eCommerce strategy is crucial to every company’s success, and 87% of retailers recognize this. Strengthening your omnichannel eCommerce strategy entails proactive and intentional effort, where your business prioritizes a seamless customer buying journey among anything else.
1. Understand your customer’s journey
A well-planned omnichannel eCommerce strategy does not just mean being present all over the internet. It also entails awareness of the channels you’re using and their roles at various customer interaction points. You must first figure out why people are looking for you and how. It will help you narrow down which channels to include in your marketing plan.
After you’ve mapped out the customer journey and examined each phase—attention, evaluation, purchase, usage, and support—you’ll understand which channels need to be upgraded to maintain a consistent user experience. You can then re-evaluate each platform’s performance and make the necessary improvements.
2. Allow product checkout in every channel
Making each platform shoppable is one of the most significant aspects of a successful omnichannel strategy. Technological innovations have made consumers used to getting what they want at the drop of a hat, right at the moment they need it.
Brands need to offer convenience and quick checkouts to stay ahead of the competition, and fortunately, integrated payments, free shipping, and other features have optimized the buying process. You can turn any channel into a buying destination by linking your eCommerce site to your account.
3. Personalize content for each channel
Some 15 years ago, customers would use two touch points on average to purchase something, with only 7% using more than four. Today, they utilize roughly six touch points, with over half using more than four regularly. With so many customer touchpoints, it’s important to target all of your channels to generate traffic to your brand.
You can reach out to your customers by sending SMSs, emails, and push alerts on your eCommerce site. However, before targeting all platforms, take the time to create a unique landing page design or write a unique message for each.
4. Use adaptive content
Businesses with strong omnichannel consumer engagement strategies keep 89% of their customers, whereas companies with poor customer engagement plans retain just 33% of their clients. You can improve your engagement strategy by using adaptive content.
Adaptive content is material that varies based on factors such as the language, device, location, context, or personal attributes of a person. By adapting your content to suit a customer’s demographic, you can give relevant and personalized information across all platforms.
Furthermore, you improve customer loyalty and encourage repeat purchases by catering to their personalities and preferences.
5. Evaluate your existing marketing strategy
Before you gather your team and begin building a new multichannel eCommerce strategy, it’s critical to analyze your current approach and determine what worked and what didn’t. While analytics will help you gauge your performance, customer interaction at various stages can help you further measure the effectiveness of your strategy.
For instance, the reviews your customers leave on your social media pages or eCommerce website provide the most relevant information. So, keep an eye on your channels and consider how you can enhance your current approach.
Ultimately, you must think like a consumer. Complete a transaction from the time you install your app until you check out to see where the experience falls short. Is the customer taking too long to check out, or are you unable to discover your purchases added to the basket after refreshing the page? A little tweak to the system can do wonders for your sales.
6. Maximize automation tools
Automation technology can maximize your operations and bring you closer to your goals. A marketing automation platform allows you to categorize your target intelligently, tailor messages, plan your campaign, and quickly analyze its impact. Doing so can increase customer satisfaction and their purchases.
7. Innovate and re-strategize your eCommerce omnichannel strategy
Setting up an effective omnichannel will take time, money, and resources. It may be difficult at first, but it will pay off in the long run. It will help you enhance company communications, operations, and user experience.
It’s also critical that you consistently test and develop your approach. You must employ the right technology and have outstanding team cohesion, emphasizing consistent improvement. Remember, your goal is to build a collaborative cross-channel engagement with rich, dynamic, and seamless experiences at the heart of your company.
Finding Success with an Effective Ecommerce Omnichannel Strategy
Building omnichannel customer experiences opens your brand to multiple opportunities, allowing you to improve your processes, innovate your technologies, and transform your business. Moving from multichannel to omnichannel can take a lot of time and effort, but it will have a huge and positive effect on your relationship with your customers.
eCommerce platforms also play a big part in achieving a business’ bottom line. Vessell is 天博’s latest eCommerce offering. We can support your omnichannel experience through features like system integration and mobile app creation. Contact us now to learn more about our services.
uilding custom software can be challenging. But, custom software companies like 天博 are here to help. Find out more about 天博’s fit as your custom software partner.
Making custom software is a challenging endeavor, especially if you don’t have adequate resources or expertise. You must consider many things, some of which may not be up your alley. As such, it pays to get experts from a custom software company to help you with such projects.
Finding the best custom software development firm in the Philippines is easy if you know what to look for. Here, we’ll share helpful tips for choosing your custom software provider.
6 Important Steps to Take Before Partnering with a Custom Software Company
1. Conduct a background check
Before choosing a custom software company, it’s best to exercise due diligence in assessing what they can do, what their specializations are, or how they engage with clients.
A background check will help you narrow your list of possible candidates and vet their previous work. You could check their website or independent review sites to know what past and present customers have to say about them for a more in-depth appraisal of their service.
2. Understand the company’s pricing model
The costs of custom software may vary depending on the project’s scope. A good custom software company is transparent about these types of information and will work around your budget. If they’re not willing to share their pricing model at the outset, that might be a red flag. You don’t want to receive an invoice that does not itemize what you’re paying for, as that can set a precedent for hidden fees.
Try asking them about the breakdown of charges, focusing on what each software component or job order will cost. After that, choose a partner that will help maximize your budget for the project.
3. Seek proof of concept
Before finalizing the partnership, request them to outline the approach they’ll use to implement your vision. The right custom software company will detail how they’ll execute the project every step of the way. You should use this opportunity to know more about their capabilities and if they fit your company’s needs.
Proof of concept (POC) typically covers the pricing, timeline, and processes your project will undergo. In addition, the POC should also include details about software QA and testing. The goal is to determine their process in troubleshooting any problems that may arise so that your software is as foolproof as possible.
4. Discuss your business’s processes and needs
Letting your potential partner company in on your processes helps them identify the features you need for your custom software. In turn, they must fully understand your requirements; otherwise, the custom software might end up complicating – instead of enhancing – your operations.
So, whether it’s developing a mobile app from scratch or asking for a specialist to help your team, your chosen service provider must demonstrate both technical and cultural fit for your company.
5. Define your budget and scope
Again, custom software pricing may vary depending on its intended functions and components, as well as the number of hours to be allocated for the project.
For example, comprehensive custom software with advanced functionalities may be more expensive than an entry-level one. Here, you must ensure the project scope is aligned with the budget. You can always consult with the custom software company for help regarding this aspect.
6. Set a realistic goal and plan
Once you’ve shortlisted or chosen a provider, you should sit down with them and create a goal and plan for developing the software. Custom software development is no easy feat, so you need to manage your expectations and set a realistic timeline. Remember to leave room for contingencies for unforeseen events to avoid the potential impact of any disruptions to your operations.
What Makes 天博 a Great Custom Software Company?
The 天博 Equation is a tested formula for ensuring that all created solutions breathe innovation and push your business to greater heights.
1. Agile team dynamics
An agile team dynamic is a team-centric approach that focuses on quick ideation and innovation. This ensures that collaboration reaches optimum levels. 天博’s team of vibrant and young professionals matches this high-performing environment. They are quick learners who can keep up with the changing times, helping your business stay on top of the latest software trends.
2. Integrated connectivity
As a subsidiary of Globe Telecom – which adopts a customer-centric mindset – 天博 values connection to its stakeholders, as well. This means 天博 constantly updates clients on the team’s progress. As such, clients can monitor the project throughout the process.
3. Supports multiple technologies
Throughout its exceptional track record that spans over 20 years, 天博 has accumulated significant technical expertise in a plethora of frameworks, libraries, and coding languages. As such, the team can cater to any company’s software development needs.
4. Tailor-made solutions
The 天博 team understands that each company has specific needs that vary from one another. From banking, finance, and insurance to manufacturing and retail industries, 天博 offers industry-specific solutions in building customized solutions that fit your business model.
5. Empowered talents and connections
Technology constantly changes, resulting in new and innovative ways to help everyday users. Therefore, 天博 empowers its team through regular upskill programs so everyone is in the know regarding the latest technologies.
Moreover, 天博 is certified by highly recognized and leading organizations in the industry while testing its mettle. This empowers them professionally and personally as they deepen their knowledge, giving their best to every solution they make.
6. 24/7 support
Wherever you are located, 天博’s team is easily accessible via chat, email, and any other communication channel you prefer to update you on the progress of your project or address your concerns anytime. With this, you can rest assured that your custom software flows smoothly and is right on track based on your timeline.
Create Your Dream Custom Software
Custom software development means the program should match your requirements, processes, and vision. If custom software is not your area of expertise, it’s in your best interest to tap a custom software company to bring life to your dream application.
However, you’ll need to choose the right custom software developer. 天博 can provide technically and creatively inclined talent to maximize your investment. Schedule a consultation with our experts today to learn more about our custom software development services.
Businesses across the BFSI industry face similar IT challenges. Here’s what they are and how to solve them.
If you are a leader in the banking, financial services, and insurance (BFSI) sector, you’re probably wondering how to solve common IT challenges that are unique to your industry.
Because the finance sector handles sensitive information that requires high bandwidth to perform, it can be quite challenging for the IT team to keep things running smoothly. And it pays to tackle them head-on. That is if you want to stay ahead of the pack and command as much of the market as you can. Well, you’ve come to the right place.
Here, we pinpoint the IT challenges that are prevalent across BFSI enterprises, then discuss ways how to solve them.
5 Ways to Solve Common IT Challenges in Your Company
Businesses in the BFSI industry must maintain a foolproof IT infrastructure because of the inherent sensitivity of financial data and records. One small misstep could mean a huge financial and PR problem. Get proactive and prevent potential issues from happening. Fortunately, you’re not without help in figuring out how to solve common IT challenges across the BFSI sector.
1. Regulatory Compliance
Regulatory agencies exist to keep the entire BFSI industry working as it should for the benefit of consumers. And with the onset of new digital innovations for the BFSI sector, these governing bodies will introduce more regulations to act as a safety precaution in case there are unforeseen circumstances stemming from the new technology.
Complying with government and industry regulations, such as the Bank Secrecy Act and the Consumer Protection Act, means dealing with bureaucracy here and there. However, there’s no getting around it. Your business must comply to stay operational.
To ensure foolproof compliance, work with a reliable legal counsel alongside IT experts who can keep up with all regulatory updates in the industry, especially those related to cybersecurity.
Speaking of cybersecurity, it is perhaps the most important aspect to consider in the BFSI sector. Most concerns regarding how to solve common IT challenges boil down to this issue. A cybersecurity glitch could mean paying up hefty sums of money to an aggrieved party. That is on top of significantly undermining your brand’s credibility.
Here, it’s crucial to weed out the root causes or sources of cybersecurity threats. Three factors typically emerge in this department: internal threats, ransomware, and antiquated systems.
To address internal threats, make sure everyone on your team is on the same page when it comes to the responsible use of IT and digital systems. As for ransomware and antiquated systems, the obvious solution is an upgrade to more robust technology.
3. Unique IT Infrastructure and Need for Expertise
Because of the unique setup of the BFSI industry, its IT infrastructure is also vastly different compared to other industries. Moreover, the infrastructure evolves as quickly as innovations are adopted within the sector. The fast-paced nature of development in this sector may be too much for your in-house team to handle. Yet, your organization can’t be clueless about how to solve common IT challenges.
Hence, it is a reasonable idea for your company to augment your workforce with IT experts who are well-versed with new technologies that you could adopt to stay competitive.
4. High Customer Experience Expectations
Customer experience refers to a customer’s assessment of their entire journey with your business. From the start to the end of the transaction, this process must be seamless. And that owes a lot to the IT infrastructure you have got in place. For example, if your mobile app keeps freezing, expect to receive a low score customer experience-wise.
You can’t go wrong with unique and innovative solutions. Your IT team’s goal is to update existing infrastructure driven by customer-centric priorities.
5. Maintaining and Troubleshooting BFSI Software
Even the most top-notch technologies will suffer downtime from time to time. The important thing is your IT team is always ready to troubleshoot.
Scale up with the proper process management tools and systems. Conduct training when needed. Most importantly, make sure your team is composed of people who are uniformly adept with IT systems while boasting diversity in terms of specialization.
These Common Problems are Avoidable
BFSI businesses face similar concerns when it comes to their IT infrastructure. And you’re probably getting the same tips on how to solve common IT challenges as your competitors.
One hack that is seldom cited has to do with how you build and manage your team of IT experts. This is where staff augmentation comes in. This business strategy will help you scale labor based on existing requirements. Expand when needed. Downsize if necessary. Either way, rest assured that you’re getting the services from the best minds in the field.
For your staff augmentation needs, look no further than 天博. We specialize in the BFSI industry and boast certified, highly skilled, and well-trained experts. Do you want to learn more about the services we offer? Don’t hesitate to reach out.
This article will help you understand the benefits of a DMS. These are the top reasons you need to know to go paperless and invest in a DMS.
The idea of going paperless is now being implemented by many. Especially when a pandemic hit the whole world, there is an increased need for easy access and a centralized hub for all business documents that can be accessed any time, anywhere.
Despite the technological advancements of many enterprises, businesses still practice manual processes, especially in document management. Often, these businesses are basically contented with their manual processes.
They do not fully understand that having a Document Management System or DMS in place is crucial, especially nowadays, to gain a critical advantage against competitors. Investing in DMS helps streamline workflows and scale the whole business.
If you are one of those, this article may help you learn more about why you should invest in a DMS.
What is a Document Management System?
Simply put, a DMS automates manual document archiving and management processes. It is a system that organizes, secures, and digitizes your document management. The first step towards electronic document management is storing documents through scanners.
How does this differ from simply saving your documents online? A DMS automates even processes in between – tagging, approving, and completing other required tasks.
Top 6 Reasons Why You Need a Document Management System
While there are still who do not utilize a DMS, this article will help you understand the benefits of a DMS.
These are the top reasons you need to know to go paperless and invest in a DMS.
1. Your business will reduce or totally avoid cases of non-compliance.
Companies are always making sure that they are complying with government regulations. Others also comply with specific standards of organizations such as the International Organization for Standardization or ISO.
A sound document management system helps companies ensure they are in full compliance to avoid severe fines and penalties.
Through security features like access control and audit trails, DMS protects sensitive financial, personal, and confidential business information.
Also, DMS helps in the easy organization of documents. This will help employees effectively monitor their compliance with a set of requirements.
2. Proper documentation management improves protection and data security.
Every business has risks like data loss or other disasters. To protect your data against these misfortunes, you must have an effective system with restoration and security features.
DMS provides protection and control over sensitive documents. Only allowed users can have access to specific documents.
The best thing about DMS is every transaction and activity performed within the system is recorded. It leaves an audit trail of every activity information.
3. You will benefit from optimized organization and access.
When your company has extensive data, the ability to retrieve a document immediately is a challenge.
If you keep hard copies of documents, your office might be cluttered with files. Searching for a record can be dragging and very time-consuming. This hampers productivity and limits growth due to the time supposedly spent on enhancing skills and productivity.
Disorganized files lead to slow business decisions and poor response. The great news is that the system exists to ease these pain points. A good DMS allows you to access needed documents in just a few clicks. This makes the job faster and easier.
4. Using a system for document management allows you to recover space.
Now that the costs of commercial spaces are increasing, maximizing every corner is a must. Since you are storing documents on a system, you reduce the need for cabinets and storage bins.
5. This is important: DMS will reduce your operational costs.
Hard costs include operating expenditures on spaces and tangible office supplies like paper and printers. On the other hand, soft costs pertain to labor costs. This consists of the labor required to maintain records.
6. Finally, your business will increase productivity and improve customer satisfaction.
According to a research, an employee spends almost 40% of office time searching for information on documents. Unfortunately, nearly 30% of those documents are missing or misfiled.
A DMS provides easy retrieval of documents so employees can spend more time on more critical tasks. Through this, they become more productive. Therefore, your company increases profitability while improving productivity.
Obtaining information quickly allows for effective and efficient business decision-making. While business operations are improving and becoming more robust, customer satisfaction also increases.
Go Paperless Now
Indeed, utilizing a DMS is beneficial both for the company and its employees. It can eliminate the use of paper to a great extent. The idea of a paperless office is now gradually coming into reality.
The great thing about DMS is that you decrease the use of physical paper and other costs while increasing the profitability of the company and the productivity of your people.
For two decades, 天博 Inc. has been providing holistic technological experiences that go above and beyond to meet your business goals. One of its main offers is a Document Management System. Let 天博 be your partner in your journey towards going paperless.
Go paperless now and experience firsthand how a DMS can transform your business.
Picking the right cloud ERP provider is critical to long-term success. Here’s Why 天博 is Your Best Choice.
Nowadays, technology plays a huge part in boosting the productivity and efficiency of companies worldwide. One of the most in-demand and popular solutions is the Enterprise Resource Planning or ERP. This is why business owners are in search for the best cloud ERP provider.
Instead of manually using spreadsheets, ERP automates and integrates business management functions. With ERP, businesses can experience many benefits like automated business processes, efficient workflows, higher customer satisfaction, secure data, and actionable business insights.
Compared to an on-premise ERP, a cloud-based ERP is more modern. It runs on a cloud, as its name suggests.
To learn more about the differences between the two, read The Ultimate Comparison Between On-premise ERP and Cloud ERP.
In these innovative times when numerous cloud ERP variations are available in the market, making sure you pick the right cloud ERP provider is critical to long-term success.
With the best cloud ERP provider on your side, you can achieve business success and improved operations. If you don’t know how to pick the right cloud ERP partner, consider the tips in this article.
5 Important Considerations When Choosing a Cloud ERP Provider
Carefully analyzing crucial factors in selecting a cloud ERP provider is a must to ensure success. Doing so can help filter out the cloud ERP vendors that may not be a good fit for your requirements.
The great news is that Acumatica offers cloud ERP solutions best suited for your business. In the Philippines, many industries can significantly benefit from an ERP System – construction, distribution, manufacturing, and many more.
Here are five essential considerations when choosing a cloud ERP partner and why Acumatica is the best choice for you:
1. Licensing and Other Fees
Some ERP software companies charge per user. For every additional user, you pay extra. This might be tricky for growing companies as they scale and eventually need to share access to more users.
Acumatica ERP offers unlimited users for a single annual fee.
Acumatica does not charge for a full product with many features you may not use. After all, there is no one-size-fits-all ERP system. Acumatica only charges for the resources and product features you use.
2. Layers of Support
Acumatica has a high customer satisfaction rating because of its support – customers come first.
With Acumatica, every customer may experience personalized service and expert support from someone who understands your business needs. Acumatica uses a multi-layered approach to support customers:
- Our industry-leading VAR network
- 24/7 access to direct support from Acumatica
- A thriving online community and comprehensive training resources
Business systems like ERP software should be built with security in mind. Acumatica takes data security to the next level. This is because data is not stored locally but in the cloud, with full-time security experts doing the maintenance.
With Acumatica, every client’s data is stored in a separate database. All data is stored on Acumatica servers, never on the user’s computer. Therefore, all transactions are secure and encrypted using SSL technologies.
Acumatica SaaS is hosted on Amazon Web Services (AWS). This is to ensure the best cloud infrastructure experience. AWS infrastructure and solutions comply with regulations, standards, and best practices.
Don’t hesitate to contact Acumatica if you have specific compliance requirements. Acumatica is open to review and provide the best possible options.
5. Business Health and Company Profile
Acumatica is a leading innovator in cloud ERP with customers worldwide.Being born in the cloud, Acumatica is built to meet the ever-evolving needs of businesses.
Why is Acumatica the best ERP partner? Acumatica is a multi-awarded ERP software provider. These are just some of the awards they garnered:
- G2 Best Usability Mid-market ERP Systems
- G2 Best Relationships Mid-market ERP Systems
- 2022 CE Hot Products
- 2022 CRN Partner Program Guide
Acumatica Cloud ERP Provider: Here’s Why 天博 is Your Best Choice
天博 Inc. is one of the leading IT companies in the Philippines and is committed to providing holistic technological experiences that go above and beyond to meet your goals.
Why should you choose 天博 as your Acumatica partner? Here are the reasons why:
1. 天博 is a Gold Certified Acumatica Partner
We passed strict training and testing requirements and successfully earned the Acumatica Gold Certification, supporting our commitment to serving you well.
2. We have the best team – everyone is certified
Our team is duly certified as experts and possesses deep proficiency with Acumatica and various ERP technologies to ensure exceptional service and ERP product delivery.
3. We have been serving clients for over two decades — and nothing is stopping us
Our two-decade experience equipped us with the best knowledge of the ins and outs of the IT world. We are certainly more robust than before, and we keep making history.
4. Many big brands trust us, and we’re looking forward to serving you too
We earned the trust of many big names across different industries. 天博 strives to accelerate your digital transformation and take your business to greater heights. Let us turn your great ideas into reality today.
Kickstart Your ERP Journey Today
Implementing a cloud ERP for your business is a crucial decision that will impact your company for many years.
You can take all the time you want to decide, but remember: with so many technological advancements nowadays; your business will be left behind if you do not make a decision immediately.
One of the best starts towards success in a fast-paced, high-tech world is having a functional cloud ERP system. With an ERP System, you can allocate resources like manpower and have more time to focus on core business functions.
天博, together with Acumatica, is here to guide you through your ERP journey. Let 天博 be your ERP provider in the Philippines and experience firsthand how Acumatica can transform your business.
Burnout typically happens when you’ve stretched yourself too thin to go beyond expectations and for many other reasons. Here’s how to tell your boss you’re burned out.
Burnout typically happens when you’ve stretched yourself too thin to go beyond expectations and for many other reasons. It’s a heavy feeling to carry each day — losing your focus, feeling confused, unmotivated, and exhausted.
The sad news is you can’t sustain this meaningless and disconnected work for very long. Not all hope is lost, though, because there are steps you can take to manage burnout.
The first step is to tell your boss.
This isn’t an easy thing to do. But chances are your boss has already noticed something is wrong, and you might need help.
If you’re struggling with exhaustion and a lack of motivation, here’s how to tell your boss you’re burned out.
4 Ways to Tell Your Boss You’re Feeling Burned Out
If you’ve been meaning to tell your immediate supervisor about your burnout but don’t know where to start, here’s how.
Talk to a colleague or friend
If you feel opening up to your boss is risky, try talking to a friend or colleague first. Keeping things to yourself only worsens burnout.
Most of the time, the internal conversations you have tend to result in unreliable conclusions. Having a few trusted friends, who are willing to listen can help change your outlook about many things.
Calibrate your feelings with someone you trust. You can even rehearse this conversation so that you can feel more comfortable when it’s time to talk to your boss.
Be clear about what you’re feeling.
It would be helpful to set the tone for a productive discussion. Being honest about how exactly you’re feeling can help your boss feel more emphatic about your situation.
You can tell your boss it’s difficult for you to bring your situation up but feel it is important. This way, he or she can be more attuned to whatever you’re going to say.
Also, try to be more specific, like telling your boss you feel overwhelmed by your workload or feel anxious about meeting overlapping deadlines. Offering specifics will help your boss understand what’s causing your stress and burnout.
Acknowledge the effect of your work on others
Your colleagues have probably noticed your stress through some flagging demeanors. Acknowledge this in your conversation with your boss by saying you haven’t been yourself lately and know it has negatively affected your team.
Don’t apologize for feeling burned out, though. Simply take responsibility for letting it impact your work and team. For instance, you may acknowledge that you’ve missed some deadlines because of the anxiety and stress you were feeling.
Ask for help
It’s easy to sound as if you’re complaining when you have overwhelming emotions. Be careful not to vent out, or worse, blame others for your burnout. This may unintentionally make you appear too fed up.
Keep in mind that this won’t be helpful. Instead, seek help and let your boss know that you’re willing to be part of the solution.
Many employees struggled with boundaries when the pandemic started, causing their social and family life to suffer. If you wish to take a break or have a more flexible work setup, specify what exactly you need and be gracious when asking.
Take some time off
Taking a break can significantly help to alleviate some of the stress and anxiety you might be feeling. It also gives you an opportunity to reflect on what causes your burnout and how you plan to move forward with your next step.
A little distance from work can help you understand whether your feelings are only circumstantial and can be addressed with some routine changes. Or whether they’re a sign that it’s time to move on to a new chapter in your life.
Set healthy boundaries
You may start getting physically active again or having better sleep during your break, and this may signal early victory. Remember, though, that self-care is a long-term commitment. You have to set clear boundaries and stick with healthy routines.
Breathe and learn from your experience
Burnout can be very overwhelming, and it’s often difficult to figure out which steps to take. Your emotions may cause you to act and decide irrationally, especially when things get tougher at work.
So, take a breather and learn from this experience. It might be teaching you things you won’t learn overnight anywhere. In the meantime, take care of yourself and trust that the bad days will be over soon.
Are you looking for a meaningful career in the IT industry?
Join our fun and growing team!
Globe Business’ 8th EIF brought together experts to talk about innovations, industry trends, and partnerships that will drive enterprises’ future.
Globe Business’ 8th Enterprise Innovation Forum (EIF), held last May 24, brought together local and international experts to talk about innovations, industry trends, and partnerships that will drive the future of enterprises.
This year’s theme, TECHOGRAPHY: Charting our Greater Shared Future, aims to help businesses navigate digital transformation in the context of evolving times.
As Globe’s tech innovation plan enabler, 天博 participated in the event and shared insights about achieving business goals with the help of IT experts.
天博’s Chief Technology Officer (CTO) Joy Go led a breakout session wherein she talked about “Leveraging Managed IT Services to Boost Productivity and Operational Efficiency.”
Also present at the event are 天博’s President and CEO Joan Penaflorida, Product Director Karl Pulanco, Marketing Manager Vienna Orlino, Business Development Director Don Mina, and Business Development Manager Audry Del Gallego.
Keynote Speaker, Swan Sit, was also joined by industry experts Anton Bonifacio (Globe Telecom Chief Information Security Officer), Carlo Malana (KarmanEdge Chief Executive Officer), and Nilo Zantua (Rizal Commercial Banking Corporation Senior Vice President & Chief Technology Officer) for a Fireside Chat.
Don Rae, Senior Advisor for Globe Business – Enterprise Group, and 天博 Chairman of the Board, wraps up the plenary session for #GlobeEIF2022.
IT Nightmares in the Workplace
During Globe’s 8th EIF, Go, in a special breakout session, shared helpful insights about how companies can combat disruptive IT challenges.
These include data loss, cybersecurity, and the mass resignation of IT professionals dubbed the “Great Resignation” or the “Big Quit.”
Joy explains that these IT nightmares can hurt businesses significantly. For instance, data loss results in many inconveniences as it disrupts day-to-day tasks and negatively impacts crucial business information.
Research reveals that 31 percent of data loss is due to hardware or system failure, 29 percent is caused by human error, and another 29 percent is due to viruses, malware, and ransomware.
Another IT nightmare is the cyber threat. Statistics show that, on average, a hacker attacks every 39 seconds or in less than a minute.
One in 323 emails sent to small businesses is malicious, and 95 percent of cybersecurity is caused by human error.
When the pandemic hit in 2020, it was reported that there was a major surge in the number of ransomware attacks.
The third challenge companies face nowadays is the so-called “Great Resignation.”
Otherwise known as the Big Quit and the Great Reshuffle, the Great Resignation refers to the ongoing economic trend in which employees have voluntarily resigned from their jobs en masse, beginning in early 2021.
Some conclude that this might be driven by wage stagnation amid the rising cost of living, long-lasting job dissatisfaction, safety concerns due to the pandemic, and the desire to work for companies with better remote working policies.
Thriving in the Greater Shared Future
As companies face several challenges in the workplace, it’s become imperative for businesses to look for ways to prevent these IT headaches.
Joy shared that hiring knowledgeable, highly skilled, and well-experienced IT professionals through Managed Service can help organizations achieve this goal.
Managed Service is the practice of outsourcing on a proactive basis certain processes and functions intended to improve operations and cut expenses.
It simplifies IT operations, increases user satisfaction, and improves service quality while reducing operating costs.
Managed Service provides several benefits like cost savings, operational efficiency, and team productivity – all of which are important to thrive in the new normal.
Go shared 天博’s two latest offerings under Managed Services – ITSM-as-a-Service and Software Testing and QA Services.
ITSM-as-a-Service is a one-stop-shop for your day-to-day IT operational needs. It enhances the service experience, consolidate IT services, improve IT productivity, gain visibility on processes and services, and control costs.
Meantime, Software Testing & QA Services are subscription-based software testing services that ensure your product releases meet quality and performance standards in a short period of time.
If you have an app you plan to launch, 天博’s testing services ensure it functions optimally, is free from any security vulnerabilities, and is released on time.
天博, a top-notch IT solutions company owned by Globe, empowers businesses in the new digital economy through highly scalable, innovative business solutions.
Get a FREE copy of Joy’s talk to learn more about the common IT challenges organizations face and ways to combat them.
Download the FREE copy of Joy Go’s
Globe EIF presentation
Proper product pricing is one of the keys to business success. Learn how to price your products right in this article.
Are you stuck and cannot launch your latest offerings because you don’t know how to price your products right? If your answer is yes, you’re not alone. Many businesses often see pricing as a bottleneck in their product launch.
The good news is that you can take steps to correctly price your products, which in this case, are your fashion items for sale. In this article, you’ll learn some important considerations to get the price right, and helpful tips to get you started.
4 Important Considerations in Product Pricing
The first essential step in product pricing is to know the key factors you need to consider. Here are some primary considerations to prevent you from getting lost in the process:
As in any key business decision, you must consider your customers first. The more you know about them, the better you can provide them value and charge them right.
Doing market research is essential to know who your customers are. You can conduct informal surveys or partner with consulting firms to explore your potential customers and segment them granularly.
Understand your market based on their demographics, purchases, and price considerations. Are they price-sensitive or convenience-centered? Do they have budget constraints? Once you have segmented your market, it’s easier to know your target audience and the price range suited for them.
Keep in mind that you need to factor in a profit. This means that you need to consider all the expenses you spent. Doing so will help you identify how much you should mark up and how many items you need to sell to generate a profit.
Remember that the product cost doesn’t only refer to the literal price of the item. You should also include overhead costs like rent, shipping fees, and labor.
Get their total amount to get the real cost of your product. And then, determine how much you need to make on it. For example, if you want to earn 10%, you have to factor that into your costs and price your products according to that.
It’s also beneficial to look at your competition. After all, your customers are also likely to look at them before making a purchasing decision. If the products you’re offering are comparable, gauge their pricing.
Then, make a list of additional value customers can find in your product. For example, do you offer free shipping, or are your items of better quality? If so, you can put a higher price tag. Don’t forget to consider regional differences and your costs as mentioned above.
We’ve learned during the pandemic that nobody can predict the future. While that’s the case, you can monitor external factors that may affect the demand for your product.
For instance, you can consider long-term weather patterns and regulations within your country that may impact your future sales. You’d also like to consider the possible actions your competitors can take when you introduce a new product like a price war.
Launch your new eCommerce store with 天博
How to Price Your Products: A Step-by-Step Guide
1. Know what your market is willing to pay
As mentioned earlier, your customers should be your primary consideration. If you’ve already identified your target market, determine how much they’re willing to pay for your product.
By determining your customers’ willingness to pay, you can set your prices at an optimum level, allowing you to maximize your profit and client satisfaction. You can determine this by conducting a survey on your target market.
2. Factor in all your costs
You want to be certain that your final price covers both your direct and indirect costs. Direct costs are variable expenses like raw materials, packaging, and distribution.
Indirect costs are expenses that are often fixed like employee salaries, rent, and business rates. You must factor in all these costs into your final pricing and mark up based on your desired profit.
3. Consider how much your competitors charge
Next, find out how much your competitors charge. This will allow you to better understand the range of products and prices and where your business fits in.
Remember, though, that matching or beating your competitors’ prices won’t always do the trick. Your final pricing can send a “signal” to your customers.
Some customers assume that low price means low quality. If you’re offering high quality products, pricing low may put your potential profit at risk.
4. Think about other factors
You’d also want to consider other factors like VAT on your final pricing. Also, you might need to offer different prices for different locations, markets, or platforms.
Can you allow installment terms or late payments? Keep these other vital things in mind and also monitor your cash flow.
5. Keep an eye out for market changes
We’re living in a constantly evolving world. Given that, prices cannot be fixed for so long, and it’s crucial to know how to price your products right.
Your expenses, competitors, and customers can change without warning. You’ll have to make the necessary adjustments to keep up with the changing market.
As a tip, always monitor what’s going on and try your best to engage with your customers regularly to ensure your prices remain optimal.
Level up your eCommerce game
Launching and pricing your products correctly can be a daunting task. If you’re still confused about how to price your products, you can use this practical guide.
You have to consider all the crucial factors like your customers, competitors, market, and costs as a rule of thumb. And utilize the appropriate channels to drive more potential customers to your business.
If you’re looking for an eCommerce platform to strengthen your digital presence, you can explore the newest eCommerce solution by 天博, Vessell. Complete with all the necessary features and tools to make your digital store stand out, Vessell allows you to maximize your business potential.
I want to learn more about Vessell
To implement ERP software in construction companies, there is a lot to consider. This article will help you get started with the implementation process.
Implementing cloud ERP for construction requires commitment and hardwork. Businesses should be careful about this decision and prepare properly.
Before we go to tips on implementing cloud ERP for construction, let us first answer the why. Why should businesses implement a cloud-based ERP?
Like other industries, the construction industry continues to face challenges as the business and technology landscape evolves rapidly. Therefore, construction companies should be more aggressive in finding ways to stay ahead of the curve.
A Cloud ERP system specifically designed for the construction industry helps businesses capitalize on these shifts. Through this, companies can be more flexible in managing core business processes and gain a competitive edge.
Construction businesses may take advantage of real-time tracking of projects, automated workflows, and increased collaboration with a Construction Cloud ERP System. For more benefits, read How a Cloud ERP Empowers Construction Businesses.
To implement ERP software in construction companies, there is a lot to consider. This article will help you get started with the implementation process.
Step-by-Step Guide to Implementing Construction Cloud ERP
Deciding to adopt a Construction Cloud ERP System requires time and effort. Here are some tips to successfully implement a Construction Cloud ERP System.
1. Start a thorough self-assessment of your key business goals and resources
Generally, construction businesses implement a new technology to improve cost management, productivity, operational flexibility, and decision-making. You should be clear about the business goals driving your cloud ERP search.
Assessing your company budget is also vital. Also, having internal IT and business management expertise available inside your construction organization is a must.
The construction industry is one of the most regulated industries in the country. When implementing cloud ERP software, you should also include external regulatory requirements as well as customer, supplier, and partner requirements.
2. Assemble your construction project team
Another vital step is assembling your cloud ERP implementation team. To achieve successful implementation, you need to gather team members from different departments. It is essential to involve every stakeholder and get them in sync with the system.
Each employee represents a specific role. Generally, construction projects comprise the following roles: construction manager, estimator, architect, supervisor, construction expeditor, construction worker, engineer, electrician, and construction foreman.
It is essential to involve your implementation team members in developing your project plan. Every employee representing a specific role provides valuable insight.
3. Define your requirements for your Construction ERP
To successfully define requirements, you must document first your current business processes. The next step is identifying functional gaps in your existing system. It would be best if you have a clear answer to the question:
Acumatica identifies four general areas your cloud ERP requirements may fall:
- Essential: Features that are crucial to be able to operate
- Desirable: Functions that would enhance the system
- Not an immediate need: Functions that are not required now but will be necessary soon
- Nice to have: Non-essential functions that would make work easier
4. Develop your implementation plans
Implementating a cloud ERP system consists of long and dragging processes. It requires technical processes such as developing project plans, data migration plans, test plans, and training plans.
- Project plan: The project plan will keep the project on time and on budget. It will ensure that the requirements are met.
- Data migration plan: It is critical that you define and order the tasks involved in preparing and migrating data from your old system to your new system to ensure that you will not miss anything.
- Test plan: This plan ensures that the new system meets the requirements.
- Training plan: Training your staff fully ensures successful adoption and user satisfaction.
- Go-live plan: Decide which go-live approach you want and start reaping the benefits of a cloud ERP.
5. Select a Cloud ERP System that specifically meets your construction needs
The best way to start is through a thorough internal assessment of the company’s strategy, workloads, performance, and security needs. From there, list down all the features that will cover every aspect of your business, especially the construction project management area.
Construction companies must adopt an ERP solution with comprehensive features specifically designed for their workflows.
Bonus: Construction ERP System Evaluation Guide
Many ERP products offer almost similar features. We understand that it can be confusing to sort out what’s essential and not. This guide can help.
- Productivity: What can the product do to make you and your staff in the office and on the job site more productive?
- Functionality: What features and functions does the product have that can perform your daily accounting and business management functions?
- Technology: Does the product leverage the best technology for usability, customizability, and maintainability?
- Value: How will the product maximize features and functions versus cost for the product’s usable lifetime?
- Risk: How does the product minimize risk and facilitate network and financial security?
Acumatica Cloud ERP is a comprehensive construction business management solution built on a future-proof platform. It provides anytime, anywhere access to your construction data, financials, reporting tools, customizable dashboards, and drag-and-drop automation that will help you meet the financial and operational needs of your construction business.
6. Select the best ERP vendor
Indeed, there is also a growing number of ERP providers worldwide. But how can you really select the best among the rest?
For beginners, here are some suggested must-haves for an ERP provider:
- Offers easy access to clear product and service information
- Has live representatives available to answer your questions
- Supplies transparent pricing information
- Offers realistic demos and trials
- Provides comprehensive and transparent contracts that spell out details such as contract length, terms, service levels, data protection, and security; who owns the business data; and what happens to the data should you terminate the contract
- Provides customer references with similar requirements who can speak with you about their experiences
Working with an experienced ERP partner can help ensure successful ERP implementation. You should carefully vet the ERP vendor competencies, credentials, solution capabilities, and deployment options. Through this, you can narrow your list.
天博 Inc. is one of the leading IT companies in the Philippines, wholly owned by Globe Telecom. It is a multi-awarded company committed to providing holistic technological experiences that go above and beyond to meet your goals.
With its almost two-decade of rich experience in the IT world, 天博 is proven to take your business to the next level by providing Cloud ERP solutions best tailored for a construction business.
Here’s a helpful resource to learn more about the reasons why you should choose 天博 as your ERP provider: 5 Ways 天博 Empowers Businesses Through a Cloud ERP Solution
Start Reaping the Benefits of a Construction Cloud ERP Today
Implementing a cloud ERP for construction to run your business is a crucial decision that will impact your company for many years. Apparently, it is not an overnight process and will demand commitment and hardwork.
No need to worry. With 天博, you can skip all these tedious planning as 天博 will take care all of your technical needs. Now that 天博 is an Acumatiica Gold Certified Partner, it is more equipped and committed to empower construction companies.
天博, together with Acumatica, is here to guide you through your ERP journey. Let 天博 be your ERP provider in the Philippines and start reaping the benefits of a Construction Cloud ERP firsthand.
With online shopping activities rapidly growing, businesses are racing to build their eCommerce website. Learn how to customize yours here.
The eCommerce industry grew significantly as millions of businesses worldwide moved to the digital space. Locally, 72% of organizations started operating remotely at the beginning of the pandemic. At the same time, 52% of Filipinos learned to shop online for their everyday needs to the community-wide restrictions across the country.
Even as the world slowly sees some sense of normality restored, eCommerce trends and numbers are expected to rise. Last 2021 alone gained 900 million additional online shoppers globally. That’s 2.14 billion digital consumers, or roughly 28% of the world’s population.
As interest in online shopping activities grows, businesses need to continue meeting consumers’ ever-increasing needs and expectations. This means investing in tools and technologies to improve their service continuously.
If you’re looking to build a website or optimize your existing one, follow this step-by-step guide on how to customize an eCommerce website.
Advantages of a Custom eCommerce Website
- Build Time
Customizing your website allows you to cherry-pick features and functionalities that’ll improve your customers’ online shopping experience. Customization is especially important to set yourself apart from the competition, which is one of the biggest challenges in eCommerce.
Let us explore in-depth the many benefits a custom eCommerce website can give your business.
Custom website development grants you total control over the features you want to have in your online store. Most eCommerce platforms offer low-cost features that make your online store more user-friendly and accessible. You can also look for third-party programs if you want more options.
Selecting the features grants you the flexibility to choose only the ones that you’re willing to spend money on. Some examples are user-generated reviews, high-resolution photos and videos, and multiple payment options. This way, you can avoid unnecessary functionalities and pre-installed bloatware that only add up to your expenses.
Custom eCommerce website development enables you to scale up your browsing experience to meet the ever-increasing demands of your consumers. This means your website grows as your business grows. Although developers initially set your website up using basic architecture and roadmap, you can add features according to business changes.
For instance, a custom website gives you the capacity to accommodate a larger volume of visitors and even traffic spikes as your brand grows more popular.
3. Build Time
Website builders often have key features ready to use and available themes primed to be populated with your content. The custom eCommerce website development timeline can range from days to a few weeks, depending on the complexity.
Most eCommerce platforms offer a wide array of customizable templates, which are beneficial if you want to launch immediately. These templates are often optimized for user experience, ensuring that each page is ready for launch.
Additionally, these customizable templates allow for seamless functionality across all sections and pages of your website, which positively impacts the overall browsing experience. Whether you’re using these sections for informational or promotional purposes, you have the flexibility to design them as you please while maintaining your brand communication style.
You have the option to resolve maintenance issues in-house or enlist the help of the eCommerce platform’s readily available technical team. The technical team’s top priority is updating security fixes, incorporating feature additions, and general maintenance.
As you start integrating more third-party programs into your website, it’s better to hire an in-house web development team so that you can quickly resolve any bugs or issues. This way, you can also avoid unfortunate website crashes that lead to decreased traffic and sales.
Custom-built websites can cost less in the long run than websites with ready-made templates. You choose what you only need for your business and avoid unnecessary functionalities and bloatware that only add up to the cost.
How to Customize eCommerce Website
Follow these steps in achieving a well-optimized and highly-functional eCommerce website:
- Conduct competitive analysis
- Define goals and KPIs
- Select partners and vendors
- Decide on the website features and integrations
- Plan a user-focused UI/UX for the online store
- Test and launch the website
1. Conduct competitive analysis
Competitive analysis is a strategic research process that aims to identify and evaluate your competitor’s growth, products, and marketing strategy. The goal is to determine the commonalities in how your competitors build their websites, present their products, and create their online shopping experience.
These shared features tell you what consumers look for in a business like yours, giving you an idea of how you should and shouldn’t build your website. A competitive analysis also allows you to look for gaps your business can fill. For instance, if most of your competitors don’t offer a mobile website option, you can be the first to do so.
2. Define goals and KPIs
Your goals and key performance indicators (KPIs) act as your compass for website development. These will determine the features and functionalities, vendors, user experience, and other aspects of the build.
Let’s say, for example, that the goal of your eCommerce website is to increase digital sales. To achieve this, your website should have landing pages that offer a clear path to conversion and make online transactions easier.
You also need CTAs and features that encourage users to visit your nearest branch, such as discounts for in-store purchases.
3. Select partners and vendors
Choosing the right eCommerce partners and vendors is equally important as selecting the technology to utilize. Make sure that your web developers, designers, couriers, payment partners, and other service providers can deliver the function you need from them.
For instance, if you want your online store to accommodate multiple payment methods, then you need to choose a payment gateway partner that allows you to do so.
4. Decide on the website features and integrations
List the features you want for the first version of your website and add-ons for future iterations and upgrades. Most new eCommerce websites start with basic features, such as easy-to-use checkout functionality, custom reporting tools, multiple payment options, and the ability to add new eCommerce features.
Additional features worth considering are advanced SEO capabilities, email marketing integration, blogs, article sections, and content management capabilities, to name a few.
It’s best to utilize an eCommerce platform like Vessell that offers easy integration with different third-party applications and programs. This way, you can continuously upgrade your website to meet your consumer base’s ever-evolving needs, priorities, and expectations.
5. Plan a user-focused UI/UX for the online store
User-friendliness is key to customer satisfaction and sales. Hard-to-use eCommerce sites risk losing potential customers to businesses with better-designed online stores. Consider features that make online shopping as easy as possible for your customers. These include improved search functions, accessible registration forms, placement of the homepage button, and effective navigation.
6. Test and launch the website
Once you’ve covered the abovementioned aspects, it’s time to test your eCommerce website before the official launch. Website testing allows you and your team to spot and eliminate bugs, errors, and obstacles that prevent users from proceeding to the checkout page.
The process includes functional, usability, security, performance, A/B, and mobile application testing. Every eCommerce website must be subjected to these quality assurance measures to avoid downtime, delayed response, and poor usability, which could be incredibly detrimental to site performance and the overall business.
Custom Ecommerce Website FAQs
Is it worth customizing an eCommerce website?
Yes, as it will cost substantially less in the long run. It also gives you complete control over aspects, such as the features you want to include on your eCommerce website.
What technologies are needed to build an eCommerce website?
The basics you’ll need include domain names, ports, browser compatibility, networking, database system, web tools, server software, and web software.
How much does a custom eCommerce website cost?
The cost of a custom eCommerce website will depend on the scale, design, and features you require.
How long does it take to build an eCommerce website from scratch?
The time it takes to build an eCommerce website from scratch may take days or upwards of a few weeks, depending on the complexity of the custom eCommerce website design.
Customize Your eCommerce Website
The competition in the eCommerce industry remains fierce, especially nowadays, with more entrepreneurs realizing the full potential of the online space. Businesses must keep up with the demands of their industry and target market, which entails investing in tools and technology that will allow them to provide better customer service and experience.
With more racing to create their eCommerce websites as soon as possible, business owners see the real advantages of creating a custom-built eCommerce website. By keeping these tips in mind, you can speed up the creation of your eCommerce website and ensure functionality upon launch.
If you seek a reliable eCommerce platform to partner up with and aid in your custom website development, check out Vessell Philippines. Vessell aims to boost your digital presence and take your business to greater heights. For inquiries, don’t hesitate to contact the Vessell team; we would be more than happy to assist you.